How to Price Your Property in a Down Market

When the market cools, pricing your home correctly can mean the difference between “sold” and “stale.” Mark Hammer brings calm expertise to help sellers stay ahead.

1. Real-Time Market Tracking

Mark reviews active listings and recent sales weekly to spot pricing trends early.

2. Strategic Positioning

He positions your listing to stand out—without racing to the bottom.

3. Value-Based Marketing

Mark highlights unique features that justify your price and attract the right buyers.

4. Ongoing Adjustments

If the market shifts, Mark adapts quickly—keeping your listing competitive.

5. Client Wins

In 2023, one East Van client sold in 11 days during a market slowdown, within 1% of asking.

When others panic, Mark Hammer uses strategy and data to keep your property moving.